Digital is a term for all things internet and interactive. From our perspective, it's a way to look at your online marketing, design and communications in a holistic way. It normally starts with a website, but the functions features, content and polish can take it far beyond this.
The promise of online has always been to reduce production costs, distribute information more quickly and streamline business processes. In reality, it's often been about more work and hassle. With our assistance this does not need to be the case! We can create sites which make things easier to update, reduce effort and lead to increased efficiency and sales.
A good website should be informative, beautiful, engaging and user-friendly.
Whether it's introducing a new product, or gathering customer data, your website should be the core of your digital marketing. Your email newsletters should link to it; your blog should feed to it; and your Facebook and Twitter should refer to it for customer enquiries. At Niche, our websites can do all these things and more.
We develop our websites using a "best of breed" approach that leverages existing code to keep development costs lean, whilst maximising user experience.
A Niche website is what happens when clever design meets clever development.
Online Stores and eCommerce designed with sales in mind.
Whether you're selling a couple of products, or a couple of thousand, having an online store that is robust, yet handles user transactions with simplicity, is critical.
We can work with clients seeking to sell a variety of products, and can include various pricing groups, store security bulk cross-categorisation, wish lists, subscriptions, related items and RSS feed subscribes for product updates. We can also integrate your online store either partly or wholly into your regular website or blog.
All of our stores are tested in all the major browsers, and are also iPhone and iPad compatible too!
So whether you're looking for a robust eCommerce solution, or a basic Payment Button, Niche can help you with a breathtaking, user-friendly online store.
At Niche, we make awesome websites that are optimised for search engines such as Google. But when it comes to keywords and rankings, we prefer to leave it to the experts.
Search engine optimisation is a fast moving industry, so rather than spread knowledge too thin, we have SEO & SEM partners to deliver our clients with awesome results.
Digital Advertising
Another great way to increase your traffic is through digital advertising. We can help to design dynamic or static advertisements optimised for improved user response.
Further to this, we can design landing pages to capture respondents' data and effectively track and measure the referrals from your digital advertising.
Niche Studio can help in a variety of ways by developing mobile-specific websites for any of the major next-gen smart phones. We can also make your mobile website backwards compatible for 2G handsets.
When it comes to apps (mobile applications), there are a variety of implementation approaches available. We prefer to develop web apps, which use your existing website, and skin it with a user-friendly mobile interface. This minimises development time, and helps keep costs lean.
We're also very comfortable in developing native apps for iPhone's App Store, and for Android and other handsets. Talk to us today about your mobile delivery needs.
According to Nielsen's 2010 Global Trust Study, more than 40% of consumers go online to check reviews and consumer feedback before purchasing consumer electronics. This means blogs, reviews, Facebook, Twitter and the like.
So are you getting a slice of that highly profitable pie? It's easy to manage social media with one of Niche's tailored packages.
If you feel like your social media strategy could use a bit of love, come have a chat to us. The right social media mix depends on your market, and we can advise you on where best to focus your attention, including a combination of social media such as Facebook, Twitter, Blogs, and industry-specific sites.
Social media is here to stay, so it's crucial that you're getting the right messages to your customers, and engaging them in meaningful ways.
Sometimes the toughest thing about websites is getting your visitors to return for a second, fourth or twentieth time.These days, however, there's a bunch of ways that you can gently remind your customers that you exist and earn their repeat traffic.
Email newsletters are awesome because they get direct to you customers. And whilst you must wield this power with care (spamming customers will give bad press), used correctly, email newsletters can be incredibly powerful for promoting new products and services, and drawing traffic back to your site.
Niche also offers its clients incredibly cheap send rates on newsletters, so talk with us today about getting a powerful eNewsletter to promote your business.
Our user interfaces are so good, you won't even notice them.
Our user interfaces are so good, you won't even notice them. Because really, isn't that the hallmark of an amazing user interface? You don't really notice it, because you use it intuitively.
Having a seamless, simple-to-use interface can have such a dramatic effect on how quickly users will adopt an app, program or game (or whether they will adopt it at all). A poor user experience is frustrating, and can significantly detract from the positive benefits of your product.
So whether it's a native iPhone or Android app, a flash game, a website, a web app, or any other sort of interface – talk to Niche about a crisp, user interface design that will do your product the justice it deserves.
If you're looking for a custom application, we can handle it with elegance, flexibility and ease.
We have experience with a variety of applications, including an online subscription payment processors, flash games for a major television network game show, and open world game development.
So whatever your need, we can advise you on a host of application solutions, and best of all, our in-house project management team ensures that your budgets and timelines are met with efficiency.
According to Nielsen's 2010 Global Trust Study, more than 40% of consumers go online to check reviews and consumer feedback before purchasing consumer electronics. This means blogs, reviews, Facebook, Twitter and the like.
So are you getting a slice of that highly profitable pie? It's easy to manage social media with one of Niche's tailored packages.
If you feel like your social media strategy could use a bit of love, come have a chat to us. The right social media mix depends on your market, and we can advise you on where best to focus your attention, including a combination of social media such as Facebook, Twitter, Blogs, and industry-specific sites.
Social media is here to stay, so it's crucial that you're getting the right messages to your customers, and engaging them in meaningful ways.